Nowadays, retailers are constantly looking for better boxing options for their product packaging. Typical cartoning is still in use, but people find it easier when tray packaging is used.
Investing in a tray packer machine will make your business appear more reliable and luxurious. It can help the product stand out, simply through the packaging used. Read on and find out why you need tray and sleeve box packaging systems, along with how to make the most of them.
In terms of business and retail, every product sold has its own packaging needs. A different product style will require a different packaging solution – not only for aesthetic purposes but also for practical reasons. Tray and sleeve boxes allow for a better unboxing experience, as they can be opened through a lid rather than tearing through the regular carton box.
These boxes serve different purposes. In many cases, they are simply used for the transport or shipping of various products. Other companies use them for storage, or to box products that have a low height or are difficult to unbox without damage. Some businesses even use them for economic display, as these boxes are more sleek and attractive.
They are particularly popular in gift shops. Small businesses also focus on making their own sleeve boxes. Many electronics businesses are also using a tray packer to send out their products. However, other kinds of companies have begun using these packing types as well.
A tray loader can do many good things for your plant or business. Here are just a few reasons why investing in one might improve your production and profits. The benefits of tray and sleeve boxes are:
A great disadvantage of standard boxes is that they may take a longer time to pack and secure. As a result, production capacity might also decrease. Tray and sleeve boxes are not only easier to assemble, but they are also more lightweight.
It makes it easier for the workers to pack the products, especially if they are using some kind of robot packaging automation. Fast packing leads to more products sold in a shorter amount of time – thus, the productivity of your company would also increase.
When a product makes an impact right from the packaging, it is more likely that it will be purchased. It takes 7 to 10 seconds for a customer to determine whether they are interested in your product or not. The common saying “do not judge the book by its cover” does not work here; the customers will definitely judge it.
And they find that tray and sleeve boxes generally hold more appeal. They have a design that is not only unique but also easier to approach. This is why your products would benefit from being boxed in such a packaging type.
Typical cartoning does not allow you to add too much artwork to your box. The box will split at some point, and the sealing and securing often prevent the beauty of the box from shining. A tray packing machine might come in handy, as it will allow you to add some artwork that will impress your clients straight away.
Tray packaging and sleeve boxes can be designed according to your preferences. You can leave the lid transparent if you wish to show off the interior products, or you may place the design that you want over the lid. For instance, if the boxed product is a watch, the design on the box can be an image of the watch.
Some companies prefer going for stickers and labels. Other companies opt for a fancier approach – namely, digital painting. The advantage of tray and sleeve boxes is that both of these options could be used on them.
Small-scale packaging often goes well with digital printing. For instance, a makeup kit or a piece of jewelry box could easily be printed through digital means. This may be done with large-scale products as well, although the price tag often causes business owners to choose labeling instead.
One more advantage of a tray packer is that it may be used for a variety of products, regardless of their type and size. For instance, they may be used to pack soap or a fancy dress. A product packed in a good tray packer machine will suggest quality and will make any type of merchandise look refined and luxurious.
By using a tray loader for your product packaging, you should be able to build your brand identity. Tray and sleeve boxes stand out a lot, so by using them consistently, you will help your brand become much more recognizable. Once people see the packaging, they will be able to recall your product more easily.
Plus, while the buyer may not know much about the product, the packaging will still succeed in leaving a lasting impression. As a result, it will help build your brand identity. This alone should make the tray packer machine seem like a worthwhile investment.
Tray packaging has indeed risen in the eye of the masses. Tray and sleeve boxes are beautiful, sleek, easy to handle, and leave a longer-lasting impression. For your business to be a success, investing in tray or sleeve boxes might prove to be a worthwhile solution.
Back to the overview